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Swati Chaturvedi says trolling is an organised political activity in India

Here’s what we know about online trolls.

We know that trolls tend to be lonely or socially dysfunctional men whose own sexual inadequacies lead them to be (often violently) misogynistic.


We know that all trolls like to escape the sad and solitary nature of their everyday existences by attacking (or abusing or even threatening) famous people. And we know that the anonymity provided by such social media handles as Twitter (a laboratory-grade petri-dish for the breeding of sleazy abusers) tends to embolden even the most diffident and timorous of men.


   But, Swati Chaturvedi argues in this slender volume, those are global generalisations that hardly capture the Indian reality. In India, she says, trolling is an organised political activity and trolls are the Twitter equivalent of a communally-charged mob out to burn down somebody’s home (or village) as part of a pogrom.


   Her book is less about trolls in general and more about what she claims is “the BJP’s digital army”. In her telling, the BJP (or the larger sang parivar) uses volunteers and paid employees to function in concert and to execute centralised directives to “constantly peddle hate tweets and conspiracy theories and slander journalists”. Worse still, she claims, the hate-filled tweets are packed with communally volatile misinformation (a mythical exodus of Hindus from Kairana in UP, for instance) and contain threats: hire so-and-so and we will boycott your company/paper/channel/product or even worse.


   While there are many examples in the book, the one that has received the most public attention is the threatened boycott of Snapdeal if it did not sack Aamir Khan as its brand ambassador after the actor had spoken about growing intolerance in India. According to Sadhavi Khosla, who worked with the BJP’s Social Media team, Snapdeal was intimidated by an organised trolling campaign co-ordinated by the BJP and duly fired Amir.


"If the Prime Minister wants to be seen as a global statesmen, then is it not embarrassing to be so closely associated with a gang of foul-mouthed bullies?" 

   What are we to make of Chaturvedi’s claims? Some of them, certainly, are difficult to substantiate with the possible exception of Khosla’s testimony and the messages she claims to have received from the BJP’s social media co-ordinators. The BJP has already responded by saying that yes, its sympathisers may have been involved in some of the activities Chaturvedi mentions but that does not prove that they were centrally directed. And it has gone to great lengths to dispute Khosla's story.


   It is a valid defence but it runs into two problems. One: less discreet BJP leaders have bragged about the power of the Social Media team. Defence Minister Manohar Parrikar gloated about the Snapdeal campaign: “There was a team working on this. They were telling people to order and return. The company should learn a lesson; they had to pull the advertisement." This does seem fairly conclusive.


   The second problem is more serious. Narendra Modi has around 26 million Twitter followers but follows only 1549 people. How unfortunate then that this select band should include people who use the vilest abuses (which cannot be reproduced in this paper) and troll those who disagree with the BJP line? Some of these trolls have had FIRs registered against them and one was briefly suspended by Twitter. (A BJP minister led a campaign to have the account re-instated.) Some of the trolls have even been invited to meet the PM at Race Course Road.


   Of course Mr. Modi has the right to follow whom he wants. But it is time to wonder if the troll-cuddling is backfiring on him. BJP activists say – with some justification --- that ten years ago when the mainstream media insisted on viewing Narendra Modi through the prism of the Gujarat riots, it was social media that took his message to every corner of India, turned him into a respectable national leader and eventually, won him the election.


   But that was then. And this is now. If the Prime Minister wants to be seen as a global statesmen, then is it not embarrassing to be so closely associated with a gang of foul-mouthed bullies? Besides, Mr. Modi may have needed social media in the days when the press was hostile. But as any reader or TV viewer will tell you, that era is long gone. These days, the media are about as threatening as a gaggle of eager cocker spaniels.


   Perhaps it is time for more statesmanship and less abuse. A Prime Minister should leave the bully-boys to their own devices. So should his party.



  • Indian Millennial 06 Jan 2017

    It's narrow minded and fallacious notion that because somebody uses bad language, they're the only ones who need to be held accountable. Giving galis is much less of a crime (and it pretty much is that at least morally) than what many of these folks 'do' with pristine language. Their actions are vile. Let's not be narrow minded about trolls. The hypocrisy of the "liberals" on Calcutta Club and Dulagarh riots is exponentially more vile than using swear words. It's fraudulent n treacherous even.

  • Karuna Arogyaraj 31 Dec 2016

    The biggest learning this decade since the onset of social media and fake news posts, is that there are at least two sides to a story, and ideally we should be able to listen to both
    there used to ba a THIRD side, which was the independent news commentators who presented a balanced, objective view.
    With most news personalities very active in social media and advocating their positions for/ against instead of reporting. (those not on socmed pass judgement on their noise hours)

    Its a pity!!

  • Baingan Bheja 29 Dec 2016

    There are two sides and in this case many many sides, and in this case only one side has been presented, and could only fill one sliver of a book.
    Ideally she should have credited and acknowledged the other side for a balanced view (we know the language she un-leashes on them would pale a sailor)
    Its one sided and even then barely tilts the scale...

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